Sustainability: Corporate Social Responsibility

Canon Asia Corporate Social Responsibility (CSR) Message

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Canon’s corporate philosophy is kyosei, which means ‘to live and work together for the common good’. This is what Canon does every day with its corporate activities. We understand that our business is supported by the development of society as a whole. This is why, as a Good Corporate Citizen, Canon aims to contribute to the realization of a better society by engaging in sound and fair business activities. In addition, we realize that we have an increasingly important role to play in addressing complex social issues that include climate change, frequent natural disasters, poverty and inequality as expressed in the Sustainable Development Goals (SDGs) adopted by the United Nations.

Canon’s sales companies in Asia abide by the basic CSR statement of the Canon Group. In addition, we draw on Group resources such as advanced technological capabilities, global business deployment expertise, and diverse, specialized human resources to engage in activities tailored to characteristics and issues specific to the Asian countries and regions we operate in. Besides reinvesting business profits into local communities, we are also committed to addressing social issues, as we believe such activities are essential to sustainable development. Canon Asia’s social contribution activities are focused on education, community care, environment, and cultural improvement. In times of need, we provide humanitarian support to people facing harsh conditions and natural disasters. Under the umbrella message “Imaging for Good”, we aim to do our part in creating a better and sustainable society with fair chances for all, creating and capturing smiles wherever we go.

Canon PhotoMarathon continues its long-standing partnership with APSN to make photography more inclusive.

Canon Singapore's annual charity bowling event brings communities together through sport, fostering inclusivity while creating meaningful social impact.

Canon volunteers brought joy to elderly residents through photography, games, and shared moments of companionship.

Canon partnered with Youth Corps Singapore to promote environmental awareness through youth-led Nature Walks and a nature photography competition celebrating Singapore's biodiversity.

Canon's #iamkyosei initiative engaged Gen Z students from Temasek Polytechnic to share creative ideas, fostering fresh perspectives and meaningful connections.

Canon supported Nature Society Singapore's Biodiversity Race as Official Imaging Equipment Sponsor, equipping students to document biodiversity and support conservation.

Canon Active Day brought APSN beneficiaries and Youth Corps volunteers together for an afternoon of sports and activities celebrating the joy of movement, friendship, and inclusion.

Since 2014, the EOS Academy school programme offers a wide array of photography and videography courses to all schools and institutions based in Singapore.

Canon contributes to the community wellbeing through its strong support for sports activities.

APSN continued its long-standing partnership with Canon Singapore through its participation in Canon PhotoMarathon, building on a collaboration that has empowered youths with mild intellectual disabilities since 2006. Through photography workshops, imaging equipment loans, and guided photo outings, the partnership has enabled participants to develop creative skills, express their unique perspectives, and experience the joy of photography in an inclusive and supportive environment.

This enduring collaboration reflects a shared commitment to making photography more accessible, fostering confidence, nurturing talent, and creating opportunities for every individual to discover and realise their potential.

Strike for Smiles is Canon Singapore's annual charity bowling event organised with Singapore Bowling that brings communities together to engage children and youths through bowling, carnival activities, and meaningful interactions.

Since its inception in 2023, Strike for Smiles has grown into Canon Singapore's signature charity event, uniting corporate partners, athletes, volunteers, and the wider community in the spirit of giving.

Over its last four editions, the event has raised more than S$100,000 in support of Singapore Children's Society's programmes and services, helping to empower children and youths in need while fostering a stronger, more caring community.

Guided by Canon's Kyosei philosophy, Canon staff volunteers spent meaningful time with elderly residents at the NTUC Health nursing home, creating moments of joy, connection, and belonging. Through photography, interactive games, and heartfelt conversations, the volunteers fostered intergenerational bonds, demonstrating that even the simplest acts of kindness can leave a lasting impact and enrich lives across generations.

In partnership with Youth Corps Singapore (YCS), Canon championed environmental awareness through a series of youth-led Nature Walks, encouraging participants to connect with nature and embrace sustainable living.

Building on this initiative, Canon also sponsored the YCS Nature Photography Competition, which attracted over 500 entries celebrating Singapore's biodiversity. The winning photographs were professionally printed by Canon and exhibited at the Festival of Biodiversity organised by NParks, inspiring the wider community to appreciate and protect the natural environment.

Through the #iamkyosei initiative, Canon partnered with students from Temasek Polytechnic's School of Business to co-create ideas that would resonate with the next generation. By pitching creative concepts to engage Gen Z audiences, the students demonstrated fresh perspectives, bold creativity, and purpose-driven thinking, reflecting a deep understanding of the spirit of Kyosei.

Their innovative ideas not only inspired new ways for Canon to build meaningful connections with young people but also reinforced the importance of empowering the next generation to shape a more inclusive and connected future.

Canon Singapore proudly supported Nature Society Singapore's 4th Every Singaporean a Naturalist Biodiversity Race, which brought together 46 teams comprising 177 students from 14 local schools to explore and document Singapore's rich natural heritage. During the event, participants recorded an impressive 951 observations across 106 species, deepening their appreciation of local biodiversity while contributing valuable data to citizen science and conservation efforts.

As the Official Imaging Equipment Sponsor, Canon provided camera equipment to support biodiversity documentation, empowering participants to capture and record the diverse flora and fauna encountered throughout the race.

Canon Active Day 2025, held at the Sports Hub, brought together 280 participants for an afternoon of sports, dance, and interactive games that celebrated the joy of movement, friendship, and inclusion. The event welcomed 60 beneficiaries from APSN Katong and APSN Centre for Adults, alongside volunteers from the Youth Corps volunteer network, creating a vibrant environment where people of all abilities could connect, participate, and thrive together.

Organised by Canon in collaboration with ActiveSG, the event supported Canon’s objective of creating social inclusion and strengthening community bonds.

Since 2014, the EOS Academy school programme offers a wide array of photography and videography courses to all schools and institutions based in Singapore ranging from fundamental technique training to advance courses on top of complimentary programmes - “Introduction to Photography” and “Introduction to Videography”. The workshops expose students to the world of photography with new knowledge in handling cameras and enhance the learners’ skills in storytelling.

Canon also contribute to the community wellbeing through its strong support for sports activities.

One excellent example is the long-standing partnership with Singapore Bowling Federation (SBF) since 2008, which helps local bowlers realise their full potential at international events like the Asian Games Champion and the World Bowling Women’s Championships. 

This long term sponsorship over a decade enables SBF to develop more customised programmes to help athletes, and at the same time elevate the popularity of bowling as a national sport in Singapore.