Canon Celebrates 30 Years of PowerShot with a PowerShot G7 X Mark III Commemorative Edition

Canon Celebrates 30 Years of PowerShot with a PowerShot G7 X Mark III Commemorative Edition

SINGAPORE, 17 March 2026 — Canon Inc. announced on 5 February 2026 that 2026 marks the 30th anniversary of the launch of Canon's PowerShot digital compact camera lineup. In commemoration of this milestone, a PowerShot G7 X Mark III model featuring a special-edition colour in limited quantity and 30th anniversary logo will be released.

Since the launch of the inaugural PowerShot 600 in July 1996, the PowerShot lineup has expanded to cater to diverse user needs. Developed for users to enjoy capturing high-quality photos and videos with greater ease, the lineup has been embraced by users of all levels from beginners to advanced enthusiasts. The overall production volume of compact digital cameras including the IXUS series exceeded 200 million units in December 2025 worldwide.

The current PowerShot lineup consists of three series that are tailored to suit different lifestyle needs: the G series packs exceptional image quality and rich features into compact and lightweight bodies; the V series, enables effortless advanced video shooting, and the SX series offers powerful zoom capabilities.

Canon will continue to address users' evolving needs through the PowerShot series, pursuing advanced technologies and expressive capabilities to contribute to the continued growth of photo and video culture.

Launch of the PowerShot 30th anniversary commemorative edition

First launched in August 2019, the PowerShot G7 X Mark III delivers rich imaging capabilities with a 1.0-inch stacked CMOS sensor with approximately 20.1 effective megapixels1, optics with a large and bright maximum aperture, and a 4.2x zoom lens. In addition to still shooting, it is equipped with convenient video features such as the vlogging-centric Video Blog recording mode.

Thirty years of iconic legacy, captured in one extraordinary collector's piece. The limited quantity commemorative edition comes with an exclusive graphite finish, a knurled control ring, and a distinguished 30th anniversary logo. Complete with a special commemorative packaging and a collector's edition wrist strap, both2 of which comes with the 30th anniversary logo. This isn't just a camera; it is history in your hands. 

Inaugural models of various PowerShot series

SeriesProduct nameRelease date
PowerShotPowerShot 600July 1996
PowerShot APowerShot A5April 1998
PowerShot ProPowerShot Pro70November 1998
PowerShot SPowerShot S10October 1999
PowerShot GPowerShot G1October 2000
PowerShot TXPowerShot TX1March 2007
PowerShot SXPowerShot SX100 ISOctober 2007
PowerShot EPowerShot E1September 2008
PowerShot DPowerShot D10May 2009
PowerShot NPowerShot NApril 2013
PowerShot VPowerShot V10June 2023

Pricing and availability

PowerShot G7 X Mark III (30th Anniversary Commemorative Edition) will be available at the recommended retail price of $1,299 at Canon authorised dealers. Availability will be advised at a later date. 


About Canon Singapore Pte. Ltd.

Canon is a global leader in photographic and digital imaging solutions. Canon Singapore Pte. Ltd. is the headquarters for South & Southeast Asia driving sales, marketing and service strategies. Besides handling the domestic market, the company covers 22 other countries and regions. The parent company Canon Inc. has a global network of more than 300 companies and employs about 165,000 people worldwide. Canon is guided by its kyosei philosophy that focuses on living and working together for the common good.

More information is available at https://sg.canon.


1 Total megapixels: Approx. 20.9 MP.
2 Special packaging with limited quantity special edition wrist strap available only in Singapore, Malaysia, Thailand, Vietnam, Indonesia, Brunei, Cambodia, Myanmar, Nepal, Pakistan, Sri Lanka, Bangladesh, Maldives, Hong Kong, Taiwan, Philippines, Mongolia and India.

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