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Every small act matters

Kyosei, in Everyday Life.

#iamkyosei

A little care. A shared idea. Someone choosing to make things better.

Kyosei comes to life in what we do for one another, our communities and the world around us.

QUIZ

What’s your Kyosei?

Turns out, making things better has a personality.

Some turn “we should” into “we did.”
Some turn “what if?” into “why not?”
Some quietly make sure nobody gets left behind.
Some see a blank space and already have three ideas.

Different vibes, same mission to make the world slightly less chaotic.
7 questions. One disturbingly accurate answer.

QUESTION 1 OF 7

The group chat has been stuck on “we need to hang out soon…” for three weeks straight.

You…

A
Make the poll, throw out three dates, and call out the people ghosting the chat.
B
Find cheap flight deals and send a casual “Wait, hear me out…”
C
Check everyone’s budget before someone suggests Tokyo on a Tuesday.
D
Show up with a full color-coded itinerary, aesthetic moodboard, and dinner shortlist.
QUESTION 2 OF 7

You’re running
15 minutes late.

What happened?

A
Someone else was running behind, so naturally you waited for them.
B
You were on time until you saw something interesting and got completely distracted.
C
You aren’t late. You’ve been sitting inside holding a table texting “where you guys at?”
D
You changed outfits four times because the fit wasn’t fitting.
QUESTION 3 OF 7

Which one of
these calls you
out the most?

A
You start group chats just to mute them immediately.
B
The second someone says “What if we…” you’re already looking up the route there.
C
You keep saying “all good!” while low-key stressing inside.
D
You can’t finish any task quickly if font choices or layout tweaks are involved.
QUESTION 4 OF 7

Someone points at a blank
space and says:

“Do something cool with this.”

You…

A
Rally everyone together and somehow end up organizing a whole committee.
B
Jump straight in. If it flops, whatever, it’s character development.
C
Ask what people actually need first before everyone gets ahead of themselves.
D
Panic. One initial thought just multiplied into six different projects.
QUESTION 5 OF 7

Which compliment would secretly make your entire week?

A
“I have no idea how you managed to get everyone together.”
B
“Honestly, I never would’ve tried that if it wasn’t for you.”
C
“You always notice when someone’s feeling left out.”
D
“Wait, you actually made this yourself?”
QUESTION 6 OF 7

Pick your
spirit animal:

A
Capybara
Friends with literally everyone, though you’re not exactly sure how that happened.
B
Orange cat
Leaps first, thinks later, and somehow always lands on its feet.
C
Border collie
Hit 10,000 steps by noon and wonder why everyone else is still resting.
D
Magpie
“Oh, shiny!” And just like that, you’re on a three-hour side quest.
QUESTION 7 OF 7

Final question.
No story posts.
No public shoutouts.
No “Thrilled to share…” posts on LinkedIn.

Which outcome still makes it 100% worth it?

A
People connected and became actual friends because you introduced them.
B
Someone finally took that big leap because you gave them the extra push.
C
Someone’s day was a little less exhausting just because you helped out.
D
You made something that left things better than you found them.
YOUR KYOSEI IS…

The Ringleader

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You’re the reason there are 14 group chats.

When someone suggests hanging out, you immediately lock in the details. You set the stage for great ideas and connections by bringing the right people together around the same table.

Superpower

Turning random people into a tight-knit crew.

Fatal flaw

Venting about planning everything, but refusing to let anyone else help because they’ll mess it up.

Most-used phrase

“Guys. Please vote.”

Animal energy

Border collie.
With Google Calendar.

Colour

Cobalt blue.

Ice cream

Neapolitan.
Because, of course, you got a pint to share with everyone.

Your Kyosei

Making the circle bigger.

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YOUR KYOSEI IS…

The Wildcard

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Your plans are usually pure vibes and a single reservation confirmation.

Driven by “Why not?”, you turn last-minute ideas into unforgettable core memories. By making bold moves feel effortless, you inspire everyone to be braver.

Superpower

Making wild ideas feel totally doable.

Fatal flaw

Mistaking “spontaneous” for “we’ll figure out logistics when logistics knock.”

Most-used phrase

“Wait. Hear me out.”

Animal energy

Orange cat. Has a master plan, but keeps it a total mystery to everyone else.

Colour

Electric green.

Ice cream

Limited Edition Flavour.
Whatever limited edition flavour is written in giant letters across the sign.

Your Kyosei

Getting everyone to leap first and ask questions later.

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YOUR KYOSEI IS…

The Wingmate

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Everyone ends up spilling their life story to you.

You quietly notice subtle details and solve problems before anyone else realizes, making sure everyone feels supported. You may not be the loudest person in the room, but, your thoughtful care is the reason people stick around.

Superpower

Making people feel looked after without making a big deal of it.

Fatal flaw

You solve everyone else’s crises before mentioning your own, while a simple “Can I ask you something?” is enough to ruin your night.

Most-used phrase

“Send it to me.” Instant regret, but you’ll still say it again tomorrow.

Animal energy

Capybara. Chill on the outside, secretly tracking if everyone made it home safe.

Colour

Butter yellow.

Ice cream

Cookies and cream.
Nobody has ever been disappointed to see you pull up.

Your Kyosei

Carrying people further than they could go alone.

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YOUR KYOSEI IS…

The Maker

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“Good enough” feels like a direct personal insult.

Where others see a finished project, you see missed potential and hyper-fixate on making it amazing. Instead of accepting what’s there, you build what should be, turning random ideas into things that genuinely level up life for everyone.

Superpower

Turning “this could be better” into something people actually use.

Fatal flaw

Diving headfirst into every rabbit hole, and “one last tweak” never meaning just one.

Most-used phrase

“Wait. I have an idea.”

Animal energy

Magpie. Hoarding cool little bits of inspiration until they turn into a whole project.

Colour

Electric violet.

Ice cream

Salted caramel.
With one completely extra but essential topping.

Your Kyosei

Leaving things better than you found them.

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WHAT IS KYOSEI

Living and working together for the common good.

Kyosei is Canon’s corporate philosophy, built on a simple belief: that we can create a better future when people, communities and organisations work together while caring for the environment that we all share.

It can begin with something big.

Or something very small.

Nominate your Kyosei Hero

Someone came to mind, didn’t they?

The person who shows up. Steps in. Makes things happen. The one doing something worth noticing, even when no one’s watching.

Now’s your chance to put them in the spotlight.

Create an Instagram Reel or carousel featuring your Kyosei Hero. Tell us who they are, what they do, and why you think they deserve to be seen.

01

Follow

@canonkyoseiasia
on Instagram

02

Tag

your nominee and
@canonkyoseiasia

03

Add

04

Post

and you’re in.

Every month, one nominator and their nominee will each receive a Canon SELPHY QX20 Mobile Printer Bundle (worth S$249 each).

The monthly winning pairs will advance to the final round in January, where they will stand a chance to win the following prizes:

  • GRAND PRIZE
    Canon PowerShot G7 X Mark III (worth S$1,349 each) or
  • 1ST RUNNER-UP
    Canon EOS R50 V kit set (worth S$1,199 each)

Campaign Duration:
1 October – 31 October 2026
1 November – 30 November 2026
1 December – 31 December 2026

* Open to Singapore residents aged 16 and above with a valid public Instagram account. Terms and conditions apply.

CANON IN ACTION

Putting Kyosei into practice.

Kyosei is more than something we believe in. It shapes how Canon works with people and communities across the region.

CANON IN ACTION

Sometimes it only takes one person to start something good.

One person helps.
Someone else joins in.
And a small act becomes something bigger.

That’s Kyosei.