Being the Frontrunner in Environmental Responsibility
The term “social responsibility” has become more prevalent amongst businesses and organisations, especially since the environment started seeing complex changes around it. Responsibility would mean to have a duty, to be held accountable, or to take the blame, and therefore, corporate social responsibility has emerged as the crux of a business and organization in their approach to sustainable development.
And of responsibility, Canon’s environmental vision “Action for Green,” aims to cultivate a society that achieves the perfect mix of a prosperous lifestyle and a healthy environment. The Environmental Frontrunner Project, supported by the Canon Group and our business partners, initiated the innovation of products that feature eco-friendly technologies. The result? The imageRUNNER ADVANCE series – networked office multifunction printers that host an array of eco-friendly technologies.
These eco-friendly technologies spearhead environmental impact reductions at every stage of the product’s life cycle, and have set the standards for taking responsibility and doing their parts for the environment.
Conscious Design with Life Cycle Assessment
From design ideation to product manufacturing, Canon consistently sets and meets carbon dioxide emission reduction targets using eco-friendly techniques. If targets are not met at any stage of the product lifecycle, adjustments are readily made to reduce our carbon footprint. This commitment to detail and environmental responsibility has resulted in reduced carbon dioxide emissions throughout each of our products’ life cycles.
On-Demand Fixing Technology
Traditionally, printers require a certain level of standby power to reach printing temperature upon being switched on. Canon’s printers however run on on-demand fixing technology, in which heating is activated during printing only. The need for standby heating is eliminated with printer parts that conduct heat more efficiently and possess lower thermal capacity.
Enhancements in technology usually come at a cost, and more often than not, at the cost of the environment. With Canon, however, innovation has conversely allowed for timely respite for the environment’s deterioration.
Apart from environmental responsibility and commitment, future-ready companies have plenty of other concerns to juggle. Head on down to our Think Big Leadership Business Series 2017, themed Transformation Now, to find out what else your company should prioritise in evolving times.
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