Ya Kun Kaya Toast – Adrin Loi (Part 2: The Reality)
From helping alongside his dad when Ya Kun Kaya Toast first began as a coffee stall at Lau Pa Sat market way back in 1944, we find out from executive chairman Adrin Loi how his role has changed now that it has grown to become a regional brand.
With Ya Kun Kaya Toast currently boasting 37 outlets all across Singapore (including 12 franchisees) and over 30 outlets overseas, it has progressed far beyond its humble beginnings. Less involved with the operations of each individual outlet, Adrin Loi now focuses more on the big picture – continuously finding better ways to manage and grow the business, and ensuring job security and fair treatment of his staff.
In Part Two of our Think Big segment with Adrin Loi, we also learn about the importance of having a good match between franchisee and franchisor to safeguard quality consistency and brand integrity, plus the challenge of localising the Ya Kun Kaya Toast menu so as to suit international taste buds while still staying true to the brand.