Fuel Your Passion for Photography with the New Canon EOS 1500D
    Designed for a seamless transition from smartphone to DSLR photography, the affordable entry-level EOS 1500D opens users up to a world of superb imaging quality and an arsenal of EOS lenses for creative expressions

    SINGAPORE, 26 February 2018 – Canon today announced the launch of the EOS 1500D, the newest addition to its extensive line of entry-level EOS DSLR cameras. Anchored by the premier EOS DSLR system and enhanced with user intuitive interfaces, the EOS 1500D is ideal for beginners looking to advance from smartphone photography to sophistication in imaging performance. Powered by the DIGIC 4+ image processor and equipped with the 24.1 megapixels APS-C sized CMOS sensor, sharp and crisp images are ensured even under low light conditions.

    "We are increasingly using visuals as part of our everyday communication with others to share our lives, and these new DSLRs are designed to inspire consumers to capture outstanding images in everyday moments", said Edwin Teoh, Head of Marketing, Singapore Operations, Canon Singapore. "For aspiring photographers looking to sharpen their skills, the EOS 1500D offers quality DSLR performance in an affordable package."

    Premium Features for Versatile Performance
    The APS-C size CMOS sensor on the EOS 1500D is about 19 times larger than the 1/3.2 inch standard-type sensor typically found in a smartphone. This distinction gives the EOS 1500D an edge in performance as the large APS-C size sensor enables excellent proficiency in capturing light. Even in a low light environment, the DSLR is able to produce high definition images with the most intricate of details intact.

    The EOS 1500D is equipped with an Optical Viewfinder which helps users to quickly focus and frame their subjects without experiencing any delay in image processing. As real-time viewing is possible, the Optical Viewfinder is the perfect tool for capturing clear images of fast-moving subjects.

    To match the increasing popularity of video recording, the EOS 1500D is also equipped with a Full HD movie shooting function, enabling users to capture vivid and beautiful footage.

    User Intuitive Features for Hassle-Free Operability
    Users new to DSLR photography can be assured of a seamless learning journey as the EOS 1500D is equipped with a Feature Guide to help users navigate through the extensive functions of the camera. With access to six types of scene modes on a single dial, shooting with the EOS 1500D is perfect for easing beginners into the world of DSLR photography. On top of the portrait, landscape, close-up, sports, night portrait and food mode, the EOS 1500D also comes with five Creative Filters. This enables users to experiment with or enhance the ambience of photos to create effects that render a soft focus feel, toy camera effect, fish-eye effect, miniature effect and an artsy grainy black and white effect.

    To improve operability, the cameras' Scene Intelligent Auto mode automatically analyses information from shooting scenes and optimizes camera settings to capture beautiful pictures with just a click of the shutter button. The EOS 1500D also boasts of the Creative Zone mode which allows users to create artistic photos by optimizing the shooting settings to match their shooting intentions as closely as possible.

    Seamless Connectivity for Instant Sharing
    The EOS 1500D is equipped with Wi-Fi for easy connection via smartphones to the Canon Camera Connect app. Through the app, users can easily share images and videos onto social media platforms. In addition, the EOS 1500D is also equipped with Near-Field Communication (NFC) connectivity.

    With the Canon Camera Connect app (available in both iOS and Androidâ„¢), the remote shooting function will enable users to control and adjust camera settings such as shutter speed, aperture, ISO speed directly from their smartphones. From selfies to landscape shots, this function makes experimenting with different angles for different purposes a breeze.

    Pricing and Availability
    Pricing and availability of the EOS 1500D with EF-S18-55 f/3.5-5.6 IS II kit will be advised at a later date.

    Specification Summary
    EOS 1500D

    Dimensions: Approx. 129.0 x 101.3 x 77.6mm
    Weight: Approx. 427g (body only)
    Image sensor: 24.1 mega-pixel APS-C CMOS sensor
    Imaging processor: DIGIC 4+
    ISO speed: 100 - 6400 (expandable to 12800)
    Continuous shooting speed: Approx. 3fps
    Maximum video quality: Full HD 30p / 25p / 24p
    AF: 9-point (All AF points support f/5.6. Cross-type AF with center AF point.)
    Connectivity functions: Wi-Fi / NFC
    LCD: 3- type TFT (approx. 920,000 dots)

    About Canon Singapore Pte. Ltd.
    Canon is a global leader in photographic and digital imaging solutions. Canon Singapore Pte. Ltd. is the headquarters for South & Southeast Asia driving sales, marketing and service strategies. Besides handling the domestic market, the company covers 22 other regions including subsidiaries in India, Malaysia, Thailand and Vietnam. The parent company Canon Inc. has a global network of close to 300 companies and employs close to 200,000 people worldwide. It is dedicated to the advancement in technology and innovation and commits more than 8% of its total revenue each year to R&D. Canon is consistently one of the top few companies to earn the most number of patents over the last 20 years. As a Fortune Global 500 company, Canon is guided by its kyosei philosophy that focuses on living and working together for the common good.

    More information is available at www.canon.com.sg.